PUBLIC RELATIONS, MARKETING AND JOURNALISM EXPERT
Over the 10+ years that I've worked as a communications professional, I've always remained most passionate about telling stories that connect with people. From managing $200,000+ campaigns for large businesses to drafting simple brochure copy to promote a STEM-focused charter school, every experience throughout my career has been an opportunity to learn from others, develop partnerships and give a voice to those with something important to share.
EXPERIENCE
VIA ACTION
One of the best ways I've grown is through doing. Learning means never being stagnant.
ACCOUNT EXECUTIVE - Managing people means tapping into talent.
Anglin Public Relations, 2021-Present
COMMUNITY RELATIONS DIRECTOR - Developing partnerships with impact.
OPSR, 2018-2021
COMMUNICATIONS SPECIALIST - Connecting communications across six states.
Cox Communications, 2017-2018
PUBLIC RELATIONS COORDINATOR - Showcasing the power of passionate professionals.
Dove Public Charter Schools, 2015-2017
MORE ABOUT ME
If we ever meet at a party, I'm probably doing one of three things: 1) excitedly chatting with a new acquaintance; 2) laughing during the latest party game; or 3) taking pictures of the action between posed moments.
I've always enjoyed being around people and getting to know them. Through conversation, engaging activities or behind the scenes, I try to capture what reflects each person's best self. This characteristic energizes and feeds my professional work as well, creating a need to understand, explore and communicate.
In my free time, I enjoy finding new perspective through stories as part of a monthly book club. I also embrace my crafty and nerdy nature with costumes, cosplays and comic cons and spend time with my dogs, family and volunteering with animal rescues.
WRITING PORTFOLIO
As an award-winning journalist, I consider writing one of my top skills.
MOST ENGAGING INTERVIEW - What's better than a keyboard made from bananas? The kids who spent hours making it who can't wait to tell you all about it.
MOST CHALLENGING PIECE - 2013 Moore tornado anniversary coverage. Interviewing a family who lost everything except hope after surviving in their bathtub.
RESULTS THAT MATTER
You've heard the phrase "jack of all trades" or "someone who wears many hats." And it's true! Communication professionals need a well-rounded understanding of all facets of marketing and PR to earn meaningful results.
I have experience with media relations, website design, social and digital marketing, influencer marketing, marketing and public relations strategy and planning, crisis communications, key message development, spokesperson training, community engagement, event planning and more.
Below is a snapshot of recent accounts and projects that I've managed with results that placed these organizations on a positive trajectory for growth and connected them with their audience in the right way, at the right time.
ODMHSAS
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2,058,775 LinkedIn ad impressions
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$32,865 media value
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1,000+ completed trainings
I managed a year-long campaign for the Oklahoma Department of Mental Health and Substance Abuse Services (ODMHSAS) to reach Oklahoma's top employers and gain participants in "Are You OK?", a training for businesses to create a culture of care and help prevent suicide.
QUAD Construction
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Media coverage by KFOR, News 9, The Journal Record, Oklahoma City Sentinel, and republished by YahooNews.
In less than two weeks, I wrote a press release, pitched angles to media, coordinated interviews, followed up with photographers and earned valuable media coverage for an OKC construction firm.
Sean Cummings
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736.9k video views for "How Not to Order a Beer"
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475k video views for "Leave a Pint"
I developed creative video strategies and captured content to help Sean Cummings' Irish Pub launch a TikTok account and grow an audience. These strategies pulled together my research about the bar's most frequent patrons, men and women, 35-55 years old, and leveraged the owner's engaging presence to create viral videos.
OKC Home & Garden
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$111,090 media value
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66,122 Facebook organic impressions
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8,743 IG impressions via a mini-influencer campaign
I managed media relations, social media, influencers, and guest speaker, Mike Pyle, for the 2023 OKC Home and Garden Show. I helped earn $111,090 in media value with coverage by The Oklahoman, Edmond Life and Leisure, Oklahoma Weeklies, KFOR, KOKH, KWTV, 405 Magazine, KTOK, KMGL, KATT, Metro Family Magazine and more.
